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“But I can get it on the internet for cheaper” – Part 3

Posted by on August 21st, 2011 with 1 Comment

I like to tell Blue Nile shoppers Even with GIA reports there are degrees with in GIA reports. Many times a good SI1 could be better than a bad VS2!

There are so many diamond qualities that are NOT Even listed on the report! Brightness, scintillation, position and relief of inclusions that determine beauty. These are not listed on a GIA cert or on a Web site! you need to know WHERE the inclusion is. How bright the stone is? What is the quality of rough? Is it hazy? All these things translate to value.

  1. When you buy for price that is all you get. This is a life-long position. This is maybe the most precious item you will ever own. It means something. Make it special. Internet sites come and go but a diamond is forever.
  2. A diamond is forever. Who are you going to go to if there is a chip, or a problem? The internet site will not provide maintenance, experience, or service. When you buy from a jeweler you are purchasing their time and expertise. They give you an appraisal and guarantee. They give you a mounting and keep your jewelry clean and in good condition for as long as you own the piece.
  3. DeBeers sorts their rough diamonds into over a thousand different categories. If all that differentiated diamonds was D-Z color and FL to I3 clarity there would only a few categories. There is a LARGE range of colors and clarities WITHIN each category that the internet site will not disclose to you.
  4. Unfortunately, sellers of diamonds are not always looked upon as beacons of honesty. There have been stories of fake certificates and real certificates sold with diamonds that did not match them. Find a jeweler you trust and you will avoid the entire headache.
  5. These are just idea’s.
    I would love to hear your thoughts and comments.

    Thanks for reading.

    One Comment

    1. Gloria Z says:

      I completely agree with you Fred. My stone is amazing and your work is fabulous, having been complimented by other jewelers. You have been able to match one of my stones and selecting a new center stone that is brilliant and radiates fire and spark even when it is dirty.

      We could have gone with Blue Nile, but it is more important for us to look and see the stones before making a decision to own it for the rest of my life.

      Thanks!

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Happy Clients Say...

I asked Versailles Jewelers to take my old engagement ring and turn it into something new and exciting that I could wear for my daughters wedding. The result was amazing. They had taken the diamond and put in into a stunning setting with little aquamarine stones (my birthstone) completely surrounding it. The size and shape were perfect and it looked so amazing on my finger!
by Anita